From Kimono, through #KimOhNo, to Skims: A branding nightmare for Kim Kardashian
#KimOhNo became a symbol of the backlash to Kim Kardashian’s attempt to register a trademark for her new line of shape wear, Kimono.
What specific documents are needed for the trademark registration process, and are there any additional steps to be aware of?
Written by Igor Demcak
Founder & Trademark Attorney
The trademark registration process is straightforward and requires minimal documentation. The only essential document is a signed Power of Attorney, along with the application itself—both of which our legal team will prepare for you.
While your appointed lawyer is drafting the application, you'll have the opportunity to provide feedback and collaborate throughout the process to ensure everything aligns with your brand’s goals. This back-and-forth helps guarantee that your application is accurate, complete, and fully tailored to your needs.
To start the registration process, submit your logo or brand name for a free lawyer’s check with Trama.
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