Igor Demcak

CEO & Legal Mind

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Igor is the founder and CEO of Trama. As an experienced attorney and a technology enthusiast, he dedicated his career to bringing the 21st century to the world of law. As a CEO himself, he understands the priorities of the entrepreneurs his company serves.

In his free time, Igor likes running, biking and spending time with his family and friends.


Pavol Jozef Šafárik University, Košice, SK

Newest articles by author


May, 20245 minutes read

Rolex vs. Hallmark - Lessons in Navigating Logo Similarity

Luxury watchmaker Rolex has initiated a trademark opposition proceeding against Hallmark Licensing LLC (“Hallmark”) over a logo dispute. The dispute centers around Hallmark's application for a logo featuring "an open crown design circumscribed by a circle that is interrupted by a leaf" for various goods including jewelry, which Rolex argues is too similar to its own iconic crown logo.

chile crunch

April, 20245 minutes read

The Chile Crunch Trademark Dispute: Navigating Trademark Rights and Cultural Heritage

A recent trademark dispute over the term "chile crunch" has brought to light complex issues surrounding intellectual property rights, cultural heritage, and the dynamics between large corporations and small businesses. This case, involving Momofuku Goods and several independent food brands, sheds light on the numerous challenges of trademark protection in the context of culturally significant products.

Trademark Registration in the US

April, 20245 minutes read

Understanding Well-Known Trademarks: Key Requirements and Advantages

Trademarks serve as vital assets for businesses, acting as distinct identifiers that protect the integrity and value of their brands. However, not all trademarks receive equal protection under the trademark law. While regular trademarks offer fundamental safeguards, well-known trademarks enjoy enhanced levels of protection and recognition across various jurisdictions. Understanding the differences between these two types of trademarks is essential for businesses seeking to secure their intellectual property and establish a strong market presence.

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